TRC - Advisory, Consulting, Engagement

Innovation in practice

TRC — Thu, 08 Jul 2010 17:57:12 +0000

Good reminder that innovation doesn’t have to be ground-breaking: the Japanese Kit Kat regional specialities is genius. What is the equivalent disruption in your sector?

Shirky on paywall

TRC — Thu, 08 Jul 2010 17:20:11 +0000

Lovely quote among many:

And to put it in one bleak sentence, no medium has ever survived the indifference of 25-year-olds

Digital engagement needs to part of something bigger

TRC — Thu, 08 Jul 2010 16:54:53 +0000

Lots of good stuff in Dave’s post on the need for a new focus for digital engagement. My take is compatible, but different. I think digital engagement will become a substrate to “normal” activities. We won’t think about digital or social for much longer: they will just be what we do.

Digital inclusion needs careful management

TRC — Thu, 08 Jul 2010 10:20:27 +0000

Lots to digest in this summary of evidence on the effects on children of increased home computer availability. Two key points:

Mathematics and reading test scores drop a little with the growing use of home computers
Introduction of broadband internet widens racial and socioeconomic development gaps

As the study says, the skills highlighted in reading and mathematics tests may not be as valuable in the workplace as others learned with home computing.

Big question: how to track whether this effect is present as we roll out computing and the internet to all (which I am still fully in favour of, by the way). We must avoid digital engagement that leads to societal exclusion or leads to digital inclusion that is slightly damaging for the included.

Tableau public and open data

TRC — Wed, 07 Jul 2010 18:54:28 +0000

Tableau Public looks like a great data analysis option for open data munging. Quick and easy to use and generates web interactive visualisations. Neat.

Expensive apps give an intriguing glimpse of the future

TRC — Wed, 07 Jul 2010 15:46:28 +0000

Good to see that there are reasonably priced apps available (here $15 / $25) that can make real money for their creators. These aren’t micropayments, but they are small enough to be impulse purchases and not really noticed in the wider scheme of things.

Bootstrapped, Profitable, & Proud: iTeleport – 37signals.

We’ll purchase more and more of this price of app, I believe.

@michaelcross Wine Society’s R…

TRC — Tue, 22 Jun 2010 20:46:33 +0000

@michaelcross Wine Society’s Rioja?

Open government report

TRC — Tue, 22 Jun 2010 10:17:38 +0000

Some similar conclusions to ours in the CTPR report released in May.

Processes need radical reworking, not extending
Culture change is critical

Meeker on mobile

TRC — Fri, 18 Jun 2010 18:07:32 +0000

Some great stuff in there, but I can’t help being contrary on the consume and share portrayal of our online usage. Yes, that’s what the iPad engenders, but I don’t think it has to be the way: we create content in emails, SMSes, status updates, photos and videos. It is those that we will consume and share most, making us all creators in some way, shape or form.

Internet Trends 2010 by Morgan Stanley Research

View more presentations from CM Summit: Marketing in Real Time.

Digital engagement strategy for government

TRC — Fri, 18 Jun 2010 17:02:56 +0000

Good to see that the digital engagement strategy for government is still part of the coalition. it’s on page 5 (or 6) of the PDF mentioned in an article focusing on skunkworks.